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Select Aperitivo, The Original Venetian Spritz represents a tradition of authentic Italian aperitifs that has delighted taste buds since 1920. Born in Venice, the brand has been synonymous with the spirit of the Spritz and the Venetian lifestyle for over a century.
To support the legacy of The Original Venetian Spritz, we undertook a series of web development and design tasks to enhance their online presence. We implemented an age gate to verify the age of visitors to the site, ensuring compliance with regulations regarding the promotion of alcohol.
We redesigned the website to align with the brand’s vibrant and sophisticated aesthetic, featuring optimized photos for quick loading and high-quality visuals. We incorporated dynamic elements like product video banners, a live Instagram feed, and an interactive cocktail recipe slideshow, making the website a more immersive and engaging experience for users.
To make the website more user-friendly, we created an easy-to-use function for printing cocktail recipes directly from the site. We also customized the WordPress login page for a consistent brand experience, and we installed the Wordfence IP security plugin to protect the site from unwanted intrusions.
Our SEO efforts ensured the website ranks higher in search results, increasing visibility and driving organic traffic.
Additionally, we provide ongoing web maintenance and hosting services to ensure optimal performance and seamless user experience. These improvements have led to increased site engagement and better brand recognition online.
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